2018 Schedule

Monday, December 3
8:00 AM - 4:00 PM	Registration Open	Maryland 1-6 Foyer
8:00 AM - 4:00 PM	Exhibitor Move-in	Prince George’s Exhibit Hall AB
8:00 AM - 7:00 PM	Digital Convergence	Maryland Ballroom 1-3
2:00 PM - 5:00 PM	Preconference Workshop - Automate Engagement & Workflows with Chatbots	Maryland Ballroom A
Tuesday, December 4
7:30 AM - 8:45 AM	Digital Convergence - CEO-CxO Panel & Breakfast	Maryland Ballroom 1-3
7:30 AM - 5:30 PM	Registration Open	Maryland 1-6 Foyer
8:00 AM - 11:00 AM	Exhibitor Move-in	Prince George’s Exhibit Hall AB
8:00 AM - 12:30 PM	Business Connection Lounge- Open for Appointments	Prince George's Exhibit Hall A
9:00 AM - 10:00 AM	Opening Keynote: Hype, Reality, Risks and Rewards	Riverview Ballroom
10:15 AM - 11:15 AM	Learning Labs
	Anatomy of the Attack: Experience It Yourself!	Chesapeake DEF
	Incorporating Data and Key Performance Indicators into Your Culture	Chesapeake GHI
	Marketing Automation for Maximizing Member Engagement	Chesapeake JKL
	Master Design Thinking to Capitalize On Unmet Member Needs	Maryland Ballroom A
	Learn to Speak Tech Geek in the C-Suite and Achieve Digital Fluency	Maryland Ballroom 1-3
11:30 AM - 12:30 PM	Learning Labs
	4 Key Steps to Digital Marketing Transformation at Your Association	Chesapeake JKL
	Accessibility 101	Chesapeake DEF
	Digital Strategy Case Study: How to Integrate Your Organization’s Strategic and Technology Goals	Maryland Ballroom A
	Tips for Converting Classroom Training to E-Learning	Maryland Ballroom 1-3
	Unearthing Your Association’s Goldmine: Using Big Data and Artificial Intelligence	Chesapeake GHI
12:30 PM - 2:45 PM	Expo Hall Open with Lunch	Prince George’s Exhibit Hall AB
3:00 PM - 4:00 PM	Learning Labs
	Internet of Things (IoT) – How Associations can Help Create a Safer Connected World	Chesapeake DEF
	Adventures in Machine Learning	Chesapeake JKL
	Building Bridges, Not Barriers: Connecting Through Virtual Meeting Technology	Maryland Ballroom 1-3
	Keeping Those Pesky Humans from Bringing Your Project Down	Maryland Ballroom A
	Using Data to Prove Membership ROI	Chesapeake GHI
3:00 PM - 4:00 PM	Industry Partner Demo Session: Salesforce for Associations: Manage and Engage Members and Donors	Chesapeake ABC
3:00 PM - 5:00 PM	Business Connection Lounge- Open for Appointments	Prince George's Exhibit Hall A
4:15 PM - 5:15 PM	Learning Labs
	Diversifying the Marketplace through Augmented Reality Innovation	Maryland Ballroom 1-3
	Are You Ready for the Data Economy?	Chesapeake DEF
	Data Intelligence Fuels the Member Experience	Chesapeake JKL
	Headache Gone: Solutions for Content Migration and Automation Challenges	Chesapeake GHI
	Squaring the Circle: Making New Technology Fit Within Organizational Culture	Maryland Ballroom A
5:15 PM - 6:30 PM	Networking Reception (Ugly Holiday Sweater Party)	Maryland 1-6 Foyer
6:30 PM - 8:30 PM	Women's Executive Forum: Use Technology as an Agent of Change	Chesapeake ABC
Wednesday, December 5
7:30 AM - 3:30 PM	Registration Open	Maryland 1-6 Foyer
8:00 AM - 10:00 AM	Business Connection Lounge- Open for Appointments	Prince George's Exhibit Hall A
9:00 AM - 10:00 AM	Community Town Hall: Data Privacy & Security	Riverview Ballroom
10:15 AM - 12:30 PM	Expo Hall Open with Lunch	Prince George’s Exhibit Hall AB
12:45 PM - 1:45 PM	Learning Labs
	Crafting Exceptional Digital Experiences	Maryland Ballroom 1-3
	Enhancing the Value of your AMS	Chesapeake GHI
	Going Agile: Keys to Managing an Agile Project	Maryland Ballroom A
	InfoSec - What Associations Need to Know about Information Security	Chesapeake DEF
	Think like Apple. Act like Amazon.	Chesapeake JKL
2:00 PM - 3:00 PM	Learning Labs
	Harnessing the Benefits of Blockchain Technology	Chesapeake DEF
	5 Ways AI Will Boost Personalized Member Experiences	Chesapeake JKL
	Breaking the Org Chart with Agile Teams: Be a Start-up in a Legacy Organization	Maryland Ballroom 1-3
	Impact Mapping: Connecting Goals and Activities for Success	Maryland Ballroom A
	Data Synchronization, and Unified Communications	Chesapeake GHI
3:15 PM - 4:15 PM	Technology Fail Fest	Riverview Ballroom